AI Search Visibility Platform
Find the searches worth chasing before you write a word.
RankX AI finds the keywords buyers actually search, scores each one for opportunity, and shows which terms rivals rank for that you do not.
7-day free trial. No credit card required.
82Strong opportunityof a possible 100
Top of the list is kitchen fitters leeds. The most-searched term, fitted kitchens leeds, scores 58.
Volume alone does not pick the page. The score orders the list, and its breakdown is one click behind every number.
- #1kitchen fitters leedsCommercial72082
- #2kitchen refit cost leedsCommercial48076
- #3small kitchen renovation leedsCommercial26074
- #4kitchen island fitting leedsTransactional17067
- #5kitchen worktops leedsTransactional59061
- #6fitted kitchens leedsCommercial88058
Volumes are modelled monthly estimates, shown to rank terms against each other. Every score opens into business relevance, search demand, intent alignment, trend momentum and commercial signal. Sample data for an invented brand.
What the numbers mean
The biggest number on the list is not the best keyword.
Keyword research is choosing which searches deserve a page. RankX AI puts volume, intent, ad competition and an opportunity score beside every term it finds.
Search volume
How many times the term is searched in an average month, for the country and language you set. Volumes are modelled estimates: read them as relative size, not a promise of traffic.
Half the volume with twice the intent is usually the better page.
Search intent
Why the person typed it. RankX AI classifies every term as informational, commercial investigation, transactional or navigational, so you can see who is learning and who is choosing.
Volume counts the crowd; intent says who came to buy.
Ad competition
How hard advertisers bid on the term, labelled LOW to HIGH with the cost per click beside it. It reads commercial value, not how hard the term is to rank for.
A term with a high CPC is a term someone is already paying to win.
Opportunity score
A 0 to 100 score built from 5 weighted signals: business relevance, search demand, intent alignment, trend momentum and commercial signal, each shown beside the score.
A score you cannot open is an opinion. This one shows its working.
Cost per click is reported in US dollars, as the data arrives. The figures in the pictures are the sample scenario’s.
Three ways in
Start from a seed, your own site, or the rivals already ranking.
Discover seeds a list from your terms or your own domain. Gap Analysis finds what rivals rank for that you do not. Trends says which of it is growing, market by market.
Discover
Keyword ideas from a seed or your own site
Give RankX AI up to 20 seed terms, or point it at your domain and it reads what you already rank for. Results split into keywords, topics and a scored opportunities view, set per country and language.
Gap Analysis
Keywords your rivals rank for that you do not
Name a competitor's domain and RankX AI lists every term in their inventory that is missing from yours, with the competitor's real position where the data reports one and a flag on terms you already track.
Trends
Which keywords are growing, and where
Google Trends inside the research: twelve months of momentum for any term, growing and declining labels, peak months, and the same keyword compared side by side across markets.
Every run is set per country and language, saved to your history, and spends research credits you can see before you search. The terms in the pictures are the sample scenario’s.
What a run returns
Research that ends in a shortlist, not a spreadsheet to sift.
One Discover run for the sample brand: the table scored and sorted, one score opened into its five signals, and the trend behind the same term. Sample data throughout.
Discover · by opportunity
Sample data
| Keyword | Volume (est./mo) | Intent | Ad comp. | CPC | Opportunity |
|---|---|---|---|---|---|
| kitchen fitters leeds | 720 | Commercial | MEDIUM | $2.40 | 82 |
| kitchen refit cost leeds | 480 | Commercial | LOW | $1.90 | 76 |
| small kitchen renovation leeds | 260 | Commercial | LOW | $1.60 | 74 |
| kitchen island fitting leeds | 170 | Transactional | LOW | $1.20 | 67 |
| kitchen worktops leeds | 590 | Transactional | HIGH | $3.10 | 61 |
| fitted kitchens leeds | 880 | Commercial | HIGH | $2.90 | 58 |
One score, opened: kitchen refit cost leeds
76 of 100 reads as strong opportunity. The five signals are always visible, and a missing one is marked estimated rather than quietly filled in.
Strong business relevance, growing recent interest and high-intent searches support this score.
The same term in Google Trends
Twelve months of interest, indexed 0 to 100, with the momentum and peak month read off for you. The side-by-side market view sits one click further in.
Estimates, not countsSearch volumes are modelled and they move between refreshes. Read them as a ranking of relative size, never as a forecast of traffic.
A score is an orderingThe opportunity score exists to sort the list. The breakdown shows why a term scored what it did, so you can disagree with it intelligently.
Marked, never inventedWhen a signal is missing, RankX AI says so and scores without it. A partial score is labelled partial rather than dressed up as certainty.
Sample data for an invented brand, Marnwell Kitchens of Leeds. The terms and figures show the shape of a research run, not measured demand.
From keyword to work
RankX AI turns a keyword into work: tracked, tasked or briefed.
A term you keep is one click from the rank tracker, the task queue or a Content Studio brief, and a saved list becomes a client report on a public link.
Send a term to the rank tracker and the next scheduled run checks it against live positions, market by market and device by device.
Create a task from any keyword so the work lands in your queue with the term attached, or open a Content Studio brief and the draft starts from the research.
Save the shortlist as a list, snapshot it as a report and hand a client the public link. No login for them, a revoke switch for you, CSV when they want the raw rows.
Once the page is live, AI Visibility shows whether AI assistants start citing it.
Questions
What people ask about keyword research.
Direct answers about where the ideas come from, what the score means, and which numbers are estimates.
Where do keyword ideas come from?
Three places. Discover expands up to 20 seed terms of your own, or reads your domain and starts from what you already rank for. Gap Analysis starts from a competitor and returns the terms they rank for that you do not. Trends starts from what is growing. Every search is set per country and language, and past runs stay in your history to reopen.
What is the opportunity score?
A 0 to 100 ordering of the list, built from 5 weighted signals: business relevance out of 30 points, search demand out of 25, intent alignment out of 20, trend momentum out of 15 and commercial signal out of 10. The breakdown is always visible, so you can see exactly why a term scored what it did, and when a signal is missing the score is marked partial rather than quietly topped up. A score of 70 or more reads as a strong opportunity, 40 to 69 as moderate, and below 40 as limited.
How does keyword gap analysis work?
You name a competitor's domain, and RankX AI compares their keyword inventory against your own site's. Every term they rank for that you do not comes back as a gap, sorted by search volume, with the competitor's real reported position beside it: positions are never estimated, so where the data carries none the column stays empty. Terms you already track are flagged so you do not chase what you already watch, and a gap run can be saved as a keyword list in one step.
Are the search volumes exact?
No, and no keyword tool's are. Search volumes are modelled estimates that move between refreshes, so RankX AI labels them as estimates and weighs volume as one signal out of five rather than the verdict. Use volume to rank terms against each other; use intent and the opportunity breakdown to decide which of them deserves a page.
Can I share keyword research with a client?
Yes. Save keywords to a list, snapshot the list as a report, and generate a public link your client can open without an account. The link can be revoked at any time, and the list also exports as CSV when someone wants the raw rows. Reports are snapshots, so what you sent stays what they see even after the live list moves on.
What happens when I pick a keyword?
It becomes work in one click: add it to the rank tracker, create a task with the term attached, or open a Content Studio brief seeded from the research. Every keyword also has its own page showing an overview of its numbers and its Google Trends history, and deeper per-keyword views are marked as coming soon in the app rather than quietly promised here.
More detail in the documentation.
Start here
See where you show up in AI answers today.
Add your site and RankX AI suggests the prompts to track, monitors the keywords that matter and audits your pages, with your first results minutes after you finish setup.
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